Friday

The Saturdays - 'Missing You' pitch



Feedback -

After presenting our pitch to the class we recieved some feedback that would allow us to give a more improved presentation.

1. Through our presentation it was not made clear that we intended to capture the attention of an older age group. Although we talked a lot about aiming it at a teenage audience we showed in our speaking that we would like older members of the public to relate and interact with our video as well. If our video did not completely make this clear we were going to aim our magazine advertisement and digipack at a more mature age group.

2. By using natural lighting we would be able to portray the genre extremely well. As the weather is very unpredictable we were made aware to plan our visits on the sunniest days.

3. Both our pitch and idea was presented well.

4. By wearing different colours we will create a unique selling point which will relate to the visual style of The Saturdays. The band wore different colours on several occasions when promoting their album 'Headlines' which was released on the 16th August 2010. (Picture shown below)



5. By using black and white for flashbacks this would make our video more diverse, when switching to black and white from colour this should keep the audience interested as they figure out both sides to our story.

To conclude, the feedback we received was very positive. Our idea was made clear with a structured plan. The class believed we could involve ourselves more into our video instead of focusing the storyline mainly on Emily and Joe.

'In the summer time' practice for our A2 production



In preparation for our A2 production we took part in a small task that would enable us to practice basic skills, I worked with Jodie. We had to choose a summer song that we could create a music video to, we chose 'In the summer time' by Mungo Jerry. We didn't have much time to plan as we had to shot our video the following week. In preparation Jodie and I printed out the song lyrics and annotated them with props and actions we could use in our music video.

Travelling to our location Jodie and I brought water pistols, blow up balls, tennis balls, juggling balls, sunglasses, umbrellas, Frisbees, buckets and spades, goggles, hats, scarves and our camera props! Bringing such a variety of equipment gave us a lot to work with and made it fun and exciting to film. Walking around the large location we were also able to find props there that we could incorporate into our music video. We used the slides (with extra actors - Perry, Laura and Sophie) and the children’s park.

Although the mini-task did not allow us to focus on good quality camerawork skills by completing our music video we were able to practice basic skills such as lip synching, framing shots and working with the weather for mis en scene. When editing, we were able to discuss our framed shots and cut them in time to the beat of the music. After this, Jodie and I discussed improvements that could be made if we had more time for this task. I thoroughly enjoyed taking part in this exercise which is a main reason I chose to do a music video for my main A2 production.