Evaluation of Advanced Production
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Tuesday
Final version - Main product (music video)
Unfortunately: The actual final video would not upload.
(The only difference is the opening titles, the video is complete here!)
Specific focus: overall production
I asked one person from my taget audience her opinions of our overall production. It was my cousin Nicola, aged 29. I thought her opinion would be vital as she is at the top end of our target audience.
Main production:
What did you like best about the music video?
I liked the way you have adapted two story lines into one, it makes it really effective and gives it an edge.
What was your favourite camera shot?
My favourite was the birds eye view of Emily and Joe. This made it look like it was not filmed by you and as a viewer i believed i was in full view of the couples argument.
What did you like/not like about our editing?
I think it was a really good idea that you decided to use jump cuts, this allowed the video to flow smoothly while showing a significant passing of time.
Ancillary task 1: Digipak
What did you like/ did not like about our digipak?
I really like the way you have included mini biographies as this gives it a classy girl band influence, but my favourite had to be the back of the CD case, this image gave a fun element to the digipak.
If needed, how could we improve our digipak?
Although i really like the theme of the forest shots, I believe the front cover should have been a more professional shot with a white or plain background.
Ancillary task 2: Magazine advert
Do you think our magazine advert is worthy of any magazines?
Yes definately! I feel this advert could go into a fashion magazine.
Do you like our choice of editing?
Yes, I think the way you have used a black and white background really makes the four of you stand out! Also, I think the coral colour used as a theme really stands out and was a great idea to match your tops!
Final editing session - 25/03/2010
Today was our last chance to make any changes for our presentation on 1st April.
What did we do?
- Correct spelling mistakes
- Make all images the same size
I took the final images home and added a small warm effect to them, I also put a black border round each so that it gave the images a more professional look and a stronger theme.
What did we do?
- Correct spelling mistakes
- Make all images the same size
I took the final images home and added a small warm effect to them, I also put a black border round each so that it gave the images a more professional look and a stronger theme.
Digipak feedback - 18/03/2011
Feedback:
Photographic Image(s): Framing, focus, camera angle, lighting and colour, background and mise-en-scene.
- Images are good and fit the genre of a girl group.
Typography and text: Choice of fonts, sizing, layout, colour, readability, language, register, content
- Font is well used and very appropriate
- Well colour co-ordinated
- We have addressed the audience in the correct way
- There are a few spelling mistakes that need to be corrected
Layout Decisions: Rule of thirds, text, positioning, sizing, balance of image and text, focus of attention
- Text position is very good
Genre codes and indicators of audience targeting:
- Colour in clothing was well co-ordinated and showed the impact of a girl band
- The inside booklet was a very strong idea
- Glamorous hair and makeup
What needs to be improved?
- The shape of the images need to be adjusted so they look more fitted.
Photographic Image(s): Framing, focus, camera angle, lighting and colour, background and mise-en-scene.
- Images are good and fit the genre of a girl group.
Typography and text: Choice of fonts, sizing, layout, colour, readability, language, register, content
- Font is well used and very appropriate
- Well colour co-ordinated
- We have addressed the audience in the correct way
- There are a few spelling mistakes that need to be corrected
Layout Decisions: Rule of thirds, text, positioning, sizing, balance of image and text, focus of attention
- Text position is very good
Genre codes and indicators of audience targeting:
- Colour in clothing was well co-ordinated and showed the impact of a girl band
- The inside booklet was a very strong idea
- Glamorous hair and makeup
What needs to be improved?
- The shape of the images need to be adjusted so they look more fitted.
Our next plans:
- Present our Ancillary tasks to the class on Friday 18th March
- Make adjustments according to feedback
- Finish all final drafts
- Prepare for final presentation
- Make adjustments according to feedback
- Finish all final drafts
- Prepare for final presentation
The Front and Back covers!
Here I have displayed the first draft of our digipak covers...
The front cover:
We have achieved our objective of a simplistic look with an eye catching use of colour. We did very little editing this image, these included enhancing the saturation and brightness/contrast. We used word art on a word document to include our text, this was easy as we could just copy and paste when we had got the correct size. We only included one review in the bottom left hand corner, this has kept it simple and striking.
The back cover:
I really feel this was the best image for our back cover. From all of our selections the symbolism of walking away relates well to the back of a digipak. By all being connected it also symbolises the closeness of the group. Added on to this image we have included:
- A song list
- A bar code
- The fascination logo
- We have also included a basic copyright logo that is shown on every digipak.
Again, we used very little editing and only chose to enhance the saturation and brightness. As a group we are extremely happy with this result.
The front cover:
We have achieved our objective of a simplistic look with an eye catching use of colour. We did very little editing this image, these included enhancing the saturation and brightness/contrast. We used word art on a word document to include our text, this was easy as we could just copy and paste when we had got the correct size. We only included one review in the bottom left hand corner, this has kept it simple and striking.
The back cover:
I really feel this was the best image for our back cover. From all of our selections the symbolism of walking away relates well to the back of a digipak. By all being connected it also symbolises the closeness of the group. Added on to this image we have included:
- A song list
- A bar code
- The fascination logo
- We have also included a basic copyright logo that is shown on every digipak.
Again, we used very little editing and only chose to enhance the saturation and brightness. As a group we are extremely happy with this result.
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