Specific focus: overall production

I asked one person from my taget audience her opinions of our overall production. It was my cousin Nicola, aged 29. I thought her opinion would be vital as she is at the top end of our target audience.

Main production:

What did you like best about the music video?
I liked the way you have adapted two story lines into one, it makes it really effective and gives it an edge.

What was your favourite camera shot?
My favourite was the birds eye view of Emily and Joe. This made it look like it was not filmed by you and as a viewer i believed i was in full view of the couples argument.

What did you like/not like about our editing?
I think it was a really good idea that you decided to use jump cuts, this allowed the video to flow smoothly while showing a significant passing of time.

Ancillary task 1: Digipak

What did you like/ did not like about our digipak?
I really like the way you have included mini biographies as this gives it a classy girl band influence, but my favourite had to be the back of the CD case, this image gave a fun element to the digipak.

If needed, how could we improve our digipak?
Although i really like the theme of the forest shots, I believe the front cover should have been a more professional shot with a white or plain background.

Ancillary task 2: Magazine advert

Do you think our magazine advert is worthy of any magazines?
Yes definately! I feel this advert could go into a fashion magazine.

Do you like our choice of editing?
Yes, I think the way you have used a black and white background really makes the four of you stand out! Also, I think the coral colour used as a theme really stands out and was a great idea to match your tops!